The cost of fixing poor search engine optimization (SEO) can vary widely depending on the specific issues that need to be addressed and the complexity of the website.
Here are some factors that can affect the cost of SEO:
1. Size of the website: The larger and more complex the website, the more time and resources will be required to fix SEO issues.
2. Severity of the issues: The more severe the SEO issues, the more time and resources will be required to fix them. For example, if a website has a large number of broken links or is not mobile-friendly, it may require more work to fix than a website that only has a few minor issues.
3. Type of services: There are different types of SEO services that can be used to fix poor SEO, such as on-page optimization, content creation, link building, and technical SEO. The cost will depend on the type of services required.
4. Expertise level: The cost of SEO services can also vary depending on the level of expertise of the provider. A specialized agency or consultant will likely cost more than a freelancer, for example.
5. Ongoing maintenance: SEO is an ongoing process, not a one-time fix, therefore, the cost will depend on the level of ongoing maintenance required, such as monthly or quarterly optimization, analytics, and reports, monitoring of competitors, etc.
In general, it's difficult to give an accurate estimate of the cost of fixing poor SEO without a detailed analysis of the website and the specific issues that need to be addressed.
It's important to note that the cost of fixing poor SEO should not be seen as an expense but as an investment to improve the website visibility, traffic and ultimately increase the revenue.
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